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American Newspeak
Hoarded at http://www.scn.org/newspeak. Celebrating cutting
edge advances in the Doublethink of the 90's Allegedly written
by Wayne Grytting
The New Entitlements
Just as the rich have been getting richer, so have the
children of the rich. Child support awards in divorce cases
have been soaring as courts have gained a finer appreciation
of the needs of wealthy children. In a recent divorce case in
Pennsylvania, Amy Karp was able to convince the court her 4
children needed $23,266 per month in child support from their
father, millionaire investor Michael Karp, so they would not
feel "second class" with her. Ms. Karp's lawyers cited another
Pennsylvania divorce case where it was decided that rich kids
not only should have but are entitled to "good restaurants,
good hotels, good shows and good camps." Fortunately, the
court did not follow the same logic and determine that poor
children were entitled to bad restaurants, bad hotels, etc.
Nor did they seem to feel that poor children (who may receive
slightly less than $23,000 a month) would feel "second class"
by their lesser awards. (WSJ 5/1)
Poor Timing
TV news broadcasters in California had a rude awakening one
morning when station KTLA broadcast a debate between
candidates for governor and saw their usual morning ratings
double. Despite $90 million being spent on ads for the
primaries, the news departments had been ignoring election
coverage to focus their resources on the vital car chases of
the day. KTLA news director Jeff Wald admitted, "we had been
caught up in other things and hadn't realized that this is a
very interesting race ... I kind of regret that we hadn't done
more to cover [the campaign]." And what had kept the campaign
hidden from the eyes of TV newscasters? According to Wald it
was "because of the May Sweeps," which determine ratings and
advertising rates for the next six months. Wald said the
sweeps "discourage political coverage in the month before the
primary at all stations." An obvious scheduling mistake by the
State of California's Election Board. (WP 5/23)
New Age Labor Relations
With shortages of labor cropping up many companies are turning
to a new source of employees right here in the USA: our prison
system and its 1.7 million inmates. In the words of the Wall
Street Journal, "economic reality and criminal justice
intersect in America." Corporations are finding that parolees
and inmates in halfway houses and drug abuse programs make
good employees. Why? Because, says the Journal, "Street and
prison life, it turns out, aren't bad ways to prepare for
certain jobs." (Let it be noted for the record, the Journal
reported this with a straight face without questioning the
nature of jobs requiring such "preparation.") A key reason for
their success? "The parolees do so well in part because they
are under tight supervision and risk returning to jail if they
fail a drug test." Another vital lesson for managing our
nation's workers. (WSJ 5/12)
The Write Stuff
Has your attempt to write a children's book been rejected by
publishers? Well your problem may be that your name isn't Shaq
O'Neill. Children's Publishers have been racing to publish
books with the names of celebrities on them. This year such
noted children's "authors" as John Travolta, Dom DeLuise, Jane
Seymour, Jamie Lee Curtis and the Shaq have had books
published with their names proudly displayed. Rick Richter,
President of Simon & Schuster explains why: "The big name
makes it an easier buying decision for the parents." It's like
the name "Shaq" is your guarantee of quality writing." He adds
that relying on celebrities "is essentially about branding."
How appropriate to have a beef metaphor when speaking of
contemporary literature. (WSJ 5/4)
Special thanks to Karena Hatfield-Grytting, Jason Kazarian
and Doug Hocking for spotting quality Newspeak. We now post
this nonsense monthly and don't whine about the change. You
can subscribe by writing to wgrytt@blarg.net and telling why
you liked Shaq's last book.
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