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American Newspeak
Hoarded at http://www.scn.org/newspeak
Celebrating cutting edge advances in the Doublethink of the 90's
Written by Wayne Grytting
Upstairs Downstairs Dept.
The booming economy for the upper middle class and the new availability of
illegal immigrants has fueled a rebirth of household servants. Over 1.8
million people now work as housekeepers, cooks, nannies, gardeners and
chauffeurs in a field expanding at five times the rate of overall job
growth. Fortunately, a book has appeared in the nick of time to help
employers manage their largely Latino helpers, entitled "Household Spanish:
How to Communicate With Your Spanish Employees" by William C. Harvey. The
book is chockfull of Spanish phrases essential for good relations, phrases
like "bring the dustpan", "please use soap," and "don't pour grease down
the garbage disposal." You can learn how to ask prospective helpers whether
they have been a bellhop, or a busboy, or a pool cleaner or a dishwasher.
Then you can tell them how you are an architect, or a doctor, or a lawyer,
etc. Among my favorite phrases are: "How long are you planning to stay in
the USA?" and "There's so much to do." The author even provides helpful
advice like this: "Commands are practical and easy to use, but don't
overuse them" (so true). As an added bonus, the book provides the
all-important phrase "You're fired" ("Usta esta despedido"). Invaluable.
Photo Realism in the 90's
When high school senior Daniel Young had his head shaved just before
yearbook portraits were to be taken at his school in Madison, Connecticut,
his parents had a solution. They turned to photography company T. D. Brown
to add nice, curly hair and even change his clothing. Thanks to newly
developed image enhancing software, any customer can now enjoy a
Stalin-like privilege: rewriting their lives and being assured of always
appearing happy in pictures, for as little as $19 to $49. Not only pimples
and braces, but entire people can be removed from group photos for a mere
$200. But is this spreading practice falsifying reality? Photographer Craig
Brown (of the same company) has an answer. "Before they really understand
what it is," he says, "they think we are creating false images. We're not
at all. What we're doing is giving control back to the customer." Sounds
like they perform conceptual enhancements too. (AP
6/24/99)
Police State Lite
Orlando, Florida is planning to follow the example of cities like Baltimore
and install surveillance cameras in downtown areas to help fight crime.
This of course has spurred a hot debate with the usual ACLU types who point
to the possibilities of an Orwellian state. So as a public service, here
are two rebuttals by Orlando civic leaders. First, Tim Holcomb, manager of
Sir Speedy Printing, argued, "The cops can't be on every corner. This is
using technology to our benefit." And having police on every street is, of
course, a goal we all share. Then there is Nigel Bassett, manager of
Incredible Ink, who displayed his literary pedigree when he stated "The
only people who aren't going to like it are people who have something to
hide"--a line of thought recycled directly from the pages of 1984. (AP
6/17/99)
Advanced Relativity
Forget who invented the telephone? If you looked it up in most versions of
Microsoft's Encarta Encyclopedia you would discover Alexander Graham Bell's
name. But if you look it up in the Italian edition of Encarta, you'd learn
the inventor was Antonio Meucci. Similarly, the light bulb was
"simultaneously" invented by Thomas Edison and Britain's Joseph Swan in the
American edition, but Edison disappears in the British version. All of this
is part of Microsoft's efforts to adapt its "products" to different
markets. For example, Egypt's takeover of the Suez Canal in 1956 moves from
being a "decisive" intervention of superpowers (U.S. edition) to a
"humiliating reversal" in the British and French editions. And poor
Kurdistan disappears entirely in a Middle Eastern edition, as Encarta fits
facts to local sensibilities. But as Bill Gates says, "exposing people to
world-wide perspectives should be healthy." Except maybe for folks in
Kurdistan, who might lack the world market focus. (WSJ 6/25/99)
Special thanks to Bill Meachum and Grant Olson for spotting quality
Newspeak. Send in your own cutting edge examples or subscribe or heap
praise on the author by e-mailing wgrytt@amouse.net.
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