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Media Watch
by Geov Parrish
Down for the Count
Last week, buried under stories of troops advancing on Kabul and the
breaking news of another New York tragedy, America's leading news
organizations finally released its long-delayed analysis of Florida votes
cast in last year's presidential election. And the findings were in some
ways less interesting than the way in which they were billed by their media
sponsors.
The recount looked at not only the four counties where the US Supreme Court
overturned the Florida Supreme Court's order of a full count, but the
state's other counties as well. And what we learned--assuming you believe
this recount, and it's clearly the best one we'll ever get--is that
had the Florida court's full count gone ahead as the Gore team wanted, Bush
would still have won; but that if all of Florida's votes had been
counted, Gore would have come out ahead.
The conclusion, then, is unavoidable: if the state of Florida had been
equipped to actually count the votes properly cast by its voters, Albert
Gore would be president today. And that's not even counting the confusing
double-entry presidential ballots--the study found Gore lost three times as
many votes as Bush through their disqualification--or the widespread
allegations of voter intimidation and improper disqualifications, the
majority of which occurred in heavily Democratic areas. No matter how you
count it, Gore should have won Florida, and hence the presidency. And
that's not even factoring in Gore's enormous lead in the national popular
vote--only one candidate in the history of the country (Ronald Reagan)
received more votes.
But unless you're a careful reader, that wasn't the story you got when the
count was finally unveiled. The study's release was originally slated for
September, but delayed because its sponsors thought that revealing it so
soon after September 11th would be distracting and divisive at a time when
the country needed to rally behind its (wrongfully elected) president in a
time of war.
The same bias was apparent last week. The New York Times' headline
proclaimed: "Study of Disputed Florida Ballots Finds Justices Did Not Cast
the Deciding Vote." The lead sentence declares that had the US Supremes
ruled differently, Bush "would have won." The first three paragraphs were
devoted to legitimizing Bush's win, and only in the fourth did we learn
that Gore "might have won" with a full statewide count. When one set of
votes is counted, Bush "would" have one; with the other, Gore "might" have.
Hmm.
Similarly, the Washington Post's home page headline declares that "Bush
Wins Most Recounts" (except the overall one, of course). The Seattle Times,
a paper which more closely mirrors the garbage most Americans read each
morning (the full color front page summer photos of little girls,
squirrels, puppies, and sprinklers have been supplanted this season by
worried-looking relatives of military personnel), buried the story on page
3, with a front page index blurb that uses the same "would have/might have"
trick. And, of course, television news barely mentioned the story at all
once the airplane crash in New York happened.
Statistically, the Florida vote was a tie--essentially, a coin flip, which
is in fact probably what a lot of people did when deciding. Either side
would be grumbling today about illegitimacy had the other won, and media
would be propping up whoever was in power out of sheer reflex.
But there's an important issue here beyond what Bush has done with his
flukish win or the particular court strategy the Gore campaign used. It's
called democracy, and the seeming inability of the most technologically
advanced country on Earth to count votes fully and fairly.
Aside from a bit of movement toward standardized ballots, almost
nothing has been done, anywhere, to improve how this country elects
its public officials. Seattle itself just went through another ridiculous
two weeks of counting absentee ballots to determine its next mayor. Why?
The media spin of the study release served not just to legitimize Bush,
but, by focusing on the non-pivotal nature of the US Supreme Court
decision, minimized the need for future reform. And if a debacle like last
year's election can't inspire reform, one wonders what can.
>From President to Animal Control Board, a lot can be done to make elections
in this country fairer. Many steps common in other Western democracies
would be welcome here. The most obvious involve: campaign financing and our
out-of-control spending; easing the voter registration process and
increasing America's appallingly low voter turnout; giving people more
reasons to vote by encouraging more viable parties, ideological
diversity, and various reforms different folks support, such as Instant
Runoff Voting, None of the Above, and Proportional Representation; and
shortening interminably long campaigns. (After the "success" of Greg
Nickels, we've now established 18 months as the optimal length time to run
a city-wide campaign in Seattle. That's 16 and a half months too long.
Heck, maybe it's 18 months too long.)
The bottom line is that the United States needs to maximize the number of
votes cast in any election, and then ensure that they're counted fully,
fairly, and quickly. It can be done. And had it been done two years ago,
history would look very different today. That was last week's biggest
domestic news story, and our obsequious, apparatchik news media ignored it.
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